Credit Union Digital Strategy:

Modernising & Future-proofing your Institution

The programme is structured to empower participants with the relevant skills via taught lectures, practical workshops and real-world case studies.

Digital Transformation: Creating Value Through Platforms

This course will provide clear guidance to Credit Unions on their digital transformation process. There are several reasons why organizations embark on a digital transformation, but for most, it is a matter of staying abreast of the competition and catering to the modern consumer’s needs. In today’s world where technological disruption is unprecedented, digital transformation should be focused on generating new value, creating new opportunities and efficiencies, and driving new growth (Deloitte).

Understanding the Modern & Future Credit Union Member

Understanding the characteristics of the modern, hyper-connected credit union member is key to creating an effective digital strategy that works for your institution. You will understand how the modern digital-native customer interacts with financial institutions, their expectations, touchpoints and sources of information. You will understand how to meet member expectations and turn them into brand advocates.

Gain Strategic Insights for Informed Decision Making

Understand the latest FinTech & RegTech industry trends, best practices, emerging technologies, tools and platforms. Learn how to analyse your organisation and identify opportunities that can be harnessed through the adoption of technology.
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Why Join the programme?

For Board of Directors, CEOs, MDs, Senior Managers, Compliance officers, IT managers

  • The purpose of this course is to upskill Credit Union stakeholders on the latest digital & financial technology trends and frameworks for implementing digital transformation strategies and service delivery platforms that create value for members.
  • From Customer Acquisition to Service delivery, Marketing, Contracting, Employee productivity; credit unions now rely heavily on digital platforms, therefore need an effective and bespoke digital strategy.
  • Digital transformation involves the integration of digital technology into all areas of an organization, in ways that fundamentally change how the organisation operates and how it delivers value to customers.
  • The modern credit union must develop a comprehensive, future-proof strategy from; Digital Transformation Strategy Formulation to Digital Risk Management, Cyber Security, Digital Marketing, Enterprise & FinTech product Design, Agile development, SEO, Social Media Strategies, amongst many others.
  • At the end of this course, participants will leave equipped to; lead digital transformation projects, create business cases for the application of emerging technology, and advise businesses on digital strategies. You will receive a trove of documents (worth over $5,000) that you need to manage your institution in these uncertain times.

“In a post-pandemic era, organisations now understand the need to digitise due to changing consumer behaviours. A comprehensive digital strategy is a key requirement to drive innovation as part of an organisation’s growth strategy.”

The Syllabus

This module explores the 5 domains of digital transformation. Looking at Customers, not as mass markets but as part of a network of consumers, drastically changing the way we deliver value. This session will also look at how to partner with the Competition to “Co-opete” and drive more customer value. We will explore Data; its acquisition, analysis, and application towards forecasting and product development. We will explore emerging technologies and look at ways to iteratively Innovate cost-effectively. Finally, we will look at Value creation as the core objective of digital transformation strategies.

Traditionally, a firm’s value proposition was seen as fairly constant. Products might be updated but the basic value a business offered to its customer was assumed to be constant. New players have disrupted many industries by offering new value propositions powered by technology and platform business models. You will learn how to create Business, People, Societal & Customer values that are powered by innovation and closely aligned to the core business goals, visions and mission.

This session will expose participants to new ways of enabling value-creating interactions between external producers and consumers through platform business models. The platform’s overarching purpose: to consummate matches among users and facilitate the exchange of goods, services, or social currency, thereby enabling value creation. You will learn how to transform organisations from traditional pipeline to platform business models.

Regulatory technology, referred to simply as RegTech, is an emerging application area of digital technology that aims at making regulatory compliance easier and, eventually, even automatic. It offers organisations the ability to digitise their KYC and AML processes end-to-end, providing instant access to FinTech platforms/products for users even in remote locations as it eradicates the need for a customer to be physically present to complete KYC. Ongoing monitoring can now be done automatically, freeing up compliance offers to face key tasks and eliminating errors from manual processes.

AI or Artificial Intelligence has been a buzzword for some time and rightfully so. AI is changing the business landscape across several industries, yet most businesses haven’t adopted AI because they believe it requires huge technological and/or financial investment. This course will expose you to different applications of AI & emerging technologies in business. You will develop AI-powered tools in the practical workshop sessions, helping you understand how, where, and when to utilise AI.

Advancements in technology have made mobile devices easily accessible. Mobile devices have facilitated the proliferation of social media and digital strategies, in turn shaping up the modern customer into a hyper-connected consumer. You will learn the characteristics of the hyperconnected consumer and understand how mobile platforms can be used to add value at each touchpoint of the consumer buying journey.

Over 75% of online experiences start with a keyword search on the major search engines. Consumers are also increasingly using social media platforms as search engines. It is important that organisations understand how to optimize content and assets to ensure organic visibility when consumers search for the products and services offered by the organisation. You will understand that Search Engine Optimisation is an important aspect of the overall digital strategy as it could dramatically reduce the overall cost of advertising and provide organic business visibility.

A hollistic breakdown of social media platforms. Understand the relevance and application of Facebook, Instagram, Twitter, LinkedIn, TikTok, SnapChat, WhatsApp etc. Understand how & when to utilise Owned, Earned & Paid media on social media. Understand the role of influencers, seed marketing & word-of-mouth social referrals. Learn how to manage precision targetted and Re-targeting adverts on social media.

This module will highlight the importance of digital marketing strategies to organisations embarking on digital transformation. Due to the changing behaviour of consumers, businesses now understand that the best place to reach out to them is on digital platforms. Therefore, digital marketing becomes the second most important aspect of the transformation process after the initial innovation or platform development. Specifically, participants will learn:

  • Marketing Analytics & Reporting
  • Omni-Channel Digital Advertising
  • Mobile advertising
  • Retargeting
  • Email marketing

This module provides a clear understanding of the risks associated with utilizing digital platforms. It also provides frameworks on how to successfully manage digital risks. Participants will gain first-rate taught and practical experiences from industry-leading trainers through lectures, workshops, DIY sessions & real-time case studies.

Specifically, participants will gain knowledge on 4 key aspects:

  • Understanding Emerging cybersecurity threats to digital platforms, how it affects businesses and why you should care;
  • The possible impacts of cyberattacks on you, your organization, employees, and customers.
  • Creating a Risk Management Regime: Preventing & Dealing with Cyberattacks
  • Creating a comprehensive risk assessment and policy documentations
Blockchain has led to an increase in financial inclusion as people in emerging markets begin to adopt this technology. There has been more transparency and a decrease in the power held by central financial authorities and banks, therefore cryptocurrencies and blockchain are here to stay. It is important that Credit Unions and Financial Institutions start strategizing on how to leverage the capabilities of blockchain, particularly, smart contracts.
For example:
  1. Smart contracts can dramatically improve the credit unions loans application and approval process
  2. Smart contracts can improve procurement processes and make them more transparent
  3. Smart contracts can help credit unions tokenise assets via NFTs and make them available to members
  4. Credit Unions can create their own digital currencies

The final part of the programme provides guidance for Entrepreneurs who wish to start up digital consultancies. You will receive:

  • Information about setting up and managing a digital agency
  • A trove of proposal templates to get you started on your new venture
  • Strategies to acquire your first client
  • Information on best practices & common mistakes to avoid
  • Information on fundraising and business financing
  • Growth Strategies: Expanding your business and working with freelancers

Return on Investment

  • $5,000 worth of Proposals, Frameworks and Document Templates 

    You will receive a trove of documents that you need to be a successful digital strategist. These include: Digital Transformation Framework & Proposals, Digital Risk Management Framework, Cyber Security Regime, Digital Marketing Proposals & Strategy documents, Policy Documents, SEO Proposals, Agile Best Practices, Overall Digital Strategy template, Platform Business Strategy, Application Development Framework and lots more..

  • Improved Career Prospects

    This course will broaden your knowledge on digital Strategy using practical case studies. Your verifiable career experience is proof your newly acquired skills and will make you more employable. For the entrepreneurs, you will be able to scale up your business to new heights as a result of the principles shared on this course.

  • Moneyback Guarantee

    We guarantee you value for your money. Therefore if you take this course, apply the principles taught, and don’t find them useful, we will refund you the full cost of the programme.

  • Personal & Career Development

    We have practical experience in all key subject areas, we can add tremendous value to your life & career.

Core Benefits to Credit Unions

  • Increased Revenue, Reduced Costs: Digital strategies deliver a higher ROI than other traditional forms of marketing and/or advertising, mainly by generating higher conversion rates in relation to initial costs. You will learn how to develop and implement digital strategies that will significantly improve your revenue and reduce operational costs.
  • Improved Real-time Customer Services: Through daily active engagement, organisations can respond quickly to customer requirements. You will learn how to analyse data and gain valuable insights that aid smarter business decisions through social listening,
  • Increase brand awareness and customer loyalty: You will learn how to connect with customers at each touchpoint, making it easier to find your products and services. Learn how to increase top of mind brand awareness, customer retention and brand loyalty.
  • Improved Competitive Advantage: Digital marketing, Search Engines & Social media all provide level playing grounds for businesses as the cost of participation is relatively low. It keeps you at par with rivals, allowing for keen competition. Learn how to leverage tech for business growth.

Feedback & Testimonials from Participants

Course Details

Dates & Times:

12th – 28th April, 2022

Tuesdays & Thursdays every week

5.30pm – 8.30pm GMT (Africa, UK & Europe)

12.30pm – 3.30pm Eastern Time (Caribbean & USA)

Course Fees:

$399 (Early bird) / $549 (Standard)

10% discount for 3 or more delegates

Training Details:

$399 – Earlybird Registration ( Ends on the 25th of March 2022)

$549 USD: Standard Registration


Contact Info:

Email: /

Phone: Whats App: +44 7759 301221

Register for Training:

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    About The Facilitator


    Christian Junior

    Mr. Christian Junior is an award-winning international speaker and trainer who is passionate about human capital development and value creation through technology. He is the Founder & CEO of RHICS, an international Digital Agency headquartered in London, UK. He has over 10 years of practical experience in the Information & Communication Technology industry.

    Christian, a double Oxford university certified Digital Marketing & Fintech strategist has consulted for multiple international clientele on various IT projects.

    A firm believer in knowledge & skills transfer, Christian, travels around the world educating business leaders on cost-effective IT strategies for achieving excellent customer service, brand awareness, maximum productivity, and profitability. He has trained and influenced over 1,000 business owners across 10 countries in Europe, Africa & The Caribbean.

    Christian has led conversations on Credit Union value creation through technology at The World Council of Credit Union & The Caribbean Confederation of Credit Union Conventions.

    He was recently featured in the Financial Times 2019 list of UK’s 100 most influential Black, Asian and Minority Ethnic (BAME) leaders in tech.

    About The Organisers

    RHICS logo

    Rhics Technology

    Rhics is a creative digital agency headquartered in London, UK with branches across 4 continents. We specialize in Digital Strategy, IT Consultancy, Cyber Risk Management, Digital Marketing, Social Media Management, Mobile & Web Application Development, Design & Branding.

    We have a proven history of creating online success for global organizations via our suite of services offerings. We help define your goals, create effective strategies, build easy-to-use applications, and design award-winning systems that communicate the desired message.

    Our process unites talent & passion with discipline.

    We are committed to providing affordable Digital Transformation education to the world.